2/24/2021 0 Comments Power Words To Boost Your PostsGive your readers a pep talk!
Ever wish you could get the Coles Notes for writing popular posts? You know, just go straight to what works, and forget everything else? Let’s face it. When they’re reading, most people aren’t exactly bouncing off the walls with energy and enthusiasm. They’re probably bored, maybe a little depressed, and almost definitely tired. And they’re looking for something, anything, that’ll wake them up and make them feel better. The good news? Your writing can do that for them. Use these power words to give them a pep talk and get them charged up again. Get Proven Power Words, absolutely free, delivered directly to your mailbox. 2/18/2021 0 Comments Email Marketing Buzzkills to AvoidIs your campaign irritating subscribers more than connecting with them? It could be if you're making any of these following mistakes. It's time for email marketing couples therapy to save you from turning off your subscribers.
2/16/2021 0 Comments 3 Ways To Up level your BusinessRegardless of your goals for the year, it’s important to hit the ground running for the first quarter and continue to up level your business and your mindset. Here are 3 ways to get started on the right foot.
9/18/2020 0 Comments Top 7 Tasks to Outsource to A VAHow many of you have started your businesses but gotten stuck or overwhelmed with all of the set up, marketing and general day to day admin tasks? You are not alone my dear, dear friend. It's easy to get your head spinning. I've helped many business owners launch, grow, and scale their businesses. There's no need to get bogged down or caught up into thinking that you have to go it alone. Hiring a virtual assistant is all it takes to free up your time so you can focus on more important things like growing your business. Here are my top 7 jobs that you can outsource. First things first...What is a virtual assistant? In case you’re new here, I wanted to cover what a Virtual Assistant actually is. There is no cut and dry description. At Presto Virtual Assistance Services, a (VA) is any type of remote assistant who provides administrative, creative, or technical support services for online or brick-and-mortar business owners. There are so many things you can outsource to a VA, that sometimes it’s hard to choose where to start. As promised, here are my top 7 jobs to outsource to a VA. #1 - Data Entry; there are so many reasons why you should outsource data entry projects to a VA. One of the benefits is to gain better use of your time. #2 - Email Management; This is HUGE and definitely one of the most popular jobs that is requested by my clients. It's one of the first things that many clients will hand off in their business. Your VA can organize, respond and filter emails. If you're using advanced systems such as HelpScout, your VA can answer your customer service emails, create templates and automatic replies. There is even a tag feature to track and monitor different types of emails, subjects, actions and more. There is so much you can get done simply by outsourcing email management. #3- Calendar Management; By using tools like Calendly or Acuity, a VA can book appointments for you without having to email back and forth. However, sometimes, that's necessary too. You may want your VA to provide you with a daily report of what's on your to-do list or meetings you have booked for that day. If you work with a team and need multiple users to view the same calendar, I would highly recommend Team\Up. Plan upcoming blog posts, events, conferences and more. #4- Facebook Page Management; When you need somebody to post content, respond to messages and comments, a VA can help you with this too. This task can include posting a few times a day, content creating ad what graphics or images will be used. It could also simply be giving you prompts so that you can create the post yourself. Maybe you already have posts and you just need someone to schedule them for you. Page management can mean so many different things and can be very time consuming. It is definitely a job that can be outsourced to a VA. #5- Facebook Group Management; On the best of days, managing a Facebook group can often be very time consuming for the avid business owner. Many business owners don't have the energy to actively admin their own groups. As an admin for your group, the VA's goat is to take some work off your plate. Things like responding to comments and posting inside of the group, process member requests or create events. Tasks that would otherwise take up a good chunk of your time. These are all pretty intensive tasks but are very essential to grow your Facebook group and make sure it remains healthy and keeps its purpose. #6- Graphic Design; I'm a creative at heart and I love using Canva to create beautiful graphics for my clients. With this tool, your VA can create logos, social media graphics, Pinterest pins, branding boards, templates and much more! #7- Visibility and Outreach; What does this mean? Simply put, it means that you want to get eyes on your business and to get your business known. One way a VA can help with this is to get you on podcasts that are a good fit for your business. Whatever it is that you need help with, a VA can be a God send. Trust me, there's more to running a successful business and it's impossible to know or do all things. Hiring a Virtual Assistant is the first thing standing between you and success! Book a complimentary call today. Your freedom is waiting. 8/13/2020 0 Comments TIPS FOR SETTING UP GROUPSWhen you start groups, it’s important to use a platform that you know you can get others to come to, or where you know they’re already there. It makes a lot of difference in how fast you can build your group. Remember that with standalone platforms where you have to invite people, it may take you longer than if you have “drive-by” members who can drop by and find you. One of the easiest, cheapest, and most stable platforms around their groups is there, for now, to help you build your community. Just remember that what Facebook gives today they could take away tomorrow, so it’s not necessarily a good place to build a massive community. Having said that, you probably want to start your group building here because everyone is there. WordPress If you have a WordPress website then you can easily start your own forum, be it a public or private one using one of the many plugins available. Delphiforums.com This is a forum software that is hosted for you. Therefore, you don’t need to know anything about the software, but you can add a link to this forum so that your community can go there to join the group. They will have to join but they have free memberships and paid memberships. Ning.com This has been around a while and is a great way to build a free community for your tribe. It’s used by many large groups, classrooms, communities and more. It’s hosted for you, so you don’t need any tech knowledge. Freedomvine.com This is a newer social site that is focused on free speech. It might be a good alternative for some people who have content that some of the other platforms are disallowing. Sproutsocial.com Standalone website-building software that lets you build a membership site that you can charge for, or you can let people join free. It turns your groups into highly engaged and paying members. Mightynetworks.com This is a way to practically build a Facebook-like site of your own. If you think you have a large enough audience to do this, it’s a great way to not rely on others to build your group. FreshMember.com This is a great way to build a group too. It’s a stand-alone system where you don’t need a website already. You can just create this group or membership site and even charge for the members. It’s easy to use and has many integrations. Platforms that let you set up groups are an important way to build your community, connect with your audience, and get people excited and engaging with you. It’ll help you make more money, make more friends, and do more than you ever thought possible. Of course your classic on-page SEO tweaks still work. Even better than before actually. And I’m not the only one who says that. Take it from Google too. Behind those fancy AI-based algorithm updates lie your usual keyword optimization hacks. With no keyword input and relevant related words, Google’s bots simply wouldn’t be able to understand your content and place it where relevant. Other studies like this one from Backlinko also justify the use of on-page SEO methods. Just run any search for a competitive keyword and you’ll notice most websites try to keep their on-page factors clean and relevant. When done the right way, optimizing your pages for optimal ranking can also:
1. SEO-friendly URL Short URL that includes the keyword. As an example: www.domain.com/blog/on-page-seo is better than a default URL www.domain.com/blog/sfeogytytuyjyj.html or a long one www.domain.com/blog/on-page-seo-factor-to-optimize-this-year.html or the other likes. Make sure you think this through before you publish the article. Changing the URL after will make you lose your links unless you add a redirect. Another issue to pay attention to is to make sure you won’t be using the same keyword in another URL for a more profitable page. For instance, if you’re an SEO agency you might want a page like: www.domain.com/on-page-seo But if you later decide to also put together a guide for the same keyword, you won’t be able to use the same URL so you’ll have to publish it on your blog as www.domain.com/blog/on-page-seo or change the URL. 2. Title Tag Your main keyword should ideally be placed at the beginning of your title. Especially in the case of the SEO title. You can set this one separately from the Yoast WordPress plug-in. 3. Headings! Headings! Nailing the keyword optimization of your headings is so important, yet so many writers seem to skip this part. You’ve got multiple options here: Take your main keyword and create natural headings around it. This means your keyword will appear in 2-3 headings. Place your main keyword in the 2-3 headings mentioned at point 1 and optimize the rest of your headings for secondary keywords. Above all, remember to include at least H2s and H3s in your text. [like this article, btw] Ideally, you’d have separate designs for these so they are easily distinguishable by readers. 4. The first 100 words Another ignored on-page SEO factor is including your keyword in the first 100 words of your article. I don’t always do this because sometimes it doesn’t seem natural to shove a keyword in the first few words since you might want to set the scene first. But if you can manage to add it in the first sentence, way to go! Google will automatically consider this topic is of top importance to the article and thus crawl it accordingly. 5. Frequent keywords, but no stuffing! Stuffing is actually quite hard to do these days without readers reporting your content. Keyword stuffing looks something like: These are our blog blogging blogger tips for bloggers who blog on blogs for bloggers… Not very cool. I know right? Instead, natural keyword frequency looks more like: We’ve put together this list of tips for first-time bloggers who are looking to improve the quality of their blog posts… And then just use your keywords sparingly and in a natural way throughout the entire article. The process is easy or quick. It can take months if you have a year’s worth of content or more. But it’s worth it! Every business needs a Facebook fan page; it's a great way to interact with both customers and potential customers in a place where many of us spend way too much of our time. The question is, how do you grow this page beyond the initial wave of likes you get from your friends and relatives? And how can you ensure the likes you do get match your audience so the exact right people see your posts, interact with your page and visit your site? Unlike with TV or Newspaper or any other classic form of advertising, Facebook enables very specific targeting. If you want to just reach people between the ages of 25 and 60 in the three zip codes nearest you, you can do that. If you'd like to reach only people who like Die Hard or When Harry Met Sally, you can also do that. Here are the basics Facebook ads can be used for a variety of marketing goals: to get more visitors to your site, to drive sales, to get social posts in front of more people, to re-target people who've previously visited your website or to gain likes for your business page (among other options). Each goal has a generally expected cost attached to it, based on how difficult is to for that goal to be achieved. An ad whose goal is to lead directly to a sale will be more expensive than an ad whose goal is just to get someone to see a post, since you'll make a direct profit from the first while the second provides an indirect value. Generally costs come out to an average of around $0.20 per like (for a campaign to get more people to like your business page) or $0.28 per click (in a campaign to get more visitors to your site). Keep in mind that these average costs are brought down by large companies with efficient marketing departments; your own costs will vary depending on the quality and effectiveness of your advertising message. A great thing about FB advertising is you can set a daily budget, whether it's $1.00 a day or $100 a day (or more) that ensures you never spend more than you can afford. And that ensures you can test your marketing out before you start pouring money into it. Want to get started? Follow & like Presto Virtual on FB for more tips. Select and click categories below for more tips and valuable information. With summer drawing to a close, now is the time to focus on growing your business. Fall is the perfect time to re-energize and recharge. One of the pitfalls I often see so many business executives fall into, is thinking too small, doing the same old things they have done for many years, directed at the same customer base. Now is the time to have a new brainstorming session with your staff and get some new ideas flowing... think big! Set your goals high, try a new approach and you may be surprised at the levels you can reach. Why do I say think big? Let's face it-- it's as |simple to find a more profitable client as it is to find a low-paying one, so why not focus on going? The key is generally to know what you have to offer in terms of solutions, communicate that clearly to the right prospective client, and bingo- - you're on your way to up-levelling your client base. Ask for referrals, recommendations, testimonials and endorsements from formerly super satisfied clientele and your task of obtaining those high level clients will get easier and easier. Here are 10 additional ways to be attract and retain high paying clients.
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CategoriesAll Business Topics Did You Know That? Google & SEO Inspiration & Motivation Quotes Quote Of The Day Social Media What Do You Think Francine A. AuthorWelcome to my Blog. Disclaimer: I am not an expert on the subjects posted on this blog and is merely sharing from either personal experience, articles or other networking sources. Content is intended only as useful tips and resources for business owners and all who visit this blog. Subjects will vary from time to time. NOTE: Some posts may contain affiliate links to products I really love and recommend, which means I may receive a small commission, at no extra cost to you. I will use the earnings to maintain this blog and business. Archives
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