Great Brands Avoid Selling Products #2- While most companies obsess about their products, brands are about emotional connections. "Just do it" was Nike's call that connected strongly with athletes, spelling out nothing about the products the company sold. While competitors tried to provide more innovative products, Oregon-based Nike brilliantly embraced the values and aspirations of athletes.
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Great Brands Start Inside #1- Insights into branding and marketing is a topic that raises many questions and for good reason: branding and marketing have undergone significant changes within the last few years. Your brand can't simply be a promise - it must be a promise delivered. So branding starts with cultivating a strong internal culture that aligns with your brand and will carry it out to the outside world. "For your employees to understand, embrace and deliver your brand, they need to know its values in their heads, feel inspired by them in their hearts, and then put them into action with their hands and feet".
3/30/2015 0 Comments Wow, Amazing response...The response to our new blog launch last week has been unbelievable! I could NEVER have predicted this overwhelming response and all I can say to you is "WOW."I am completely blown away and that does NOT happen often. I think the ONE reason so many of you have rushed to grab a copy of the free e-book "Organize & Simplify". A Guide for the Busy, Overwhelmed and Overworked! is because you realize just how absolutely crazy things can get as a new business owner, an entrepreneur or small start up business. The e-book offers a guide on how to organize but if you're really overwhelmed, you need an assistant. If your disorganized, missing important appointments and feeling like you'll never get caught up as well as keeping up on all of your own paperwork, then you're the assistant! The harsh reality is this: If you want to have any control over your business (and not vice versa) not only MUST you be organized but at some point, you will need help to keep you focused and on track. Delegating admin tasks to one of one of our virtual assistants, will not only save you time and cut costs but will also increase productivity and enable you to focus on what's more important; growing your business! Our staffing solution is the easiest path to hiring virtual assistants. Presto virtual assistants are already tested and ready to work. With that said, I would like to take a moment once again to say "THANK YOU" to each and every one of you who took time out of your day to write me. I am so blessed to have so many wonderful subscribers and I'm humbled by your kind, detailed emails and good wishes.  3/27/2015 0 Comments How to Spring Clean Your Business Dispose of old technology. Contact a local recycling service
(C0nt'd from 3/26/15)
#5 - Technology - Those old monitors, PC cases and dot matrix printers belong in a museum, not your office. Many city-run recycling centres will take them at no charge to you, letting you free up valuable space. One of my personal favorites that I have dealt with on several occasions is reBoot Canada and ERS (Electronic Recycling Services) **End of this series** 
3/25/2015 0 Comments How to Spring Clean Your Business Close accounts you no longer use (C0nt'd from 03/24/15) #3 - Social Media accounts -Do you have that Flicker business account someone told you to create? Assess what social sites are working best for you and that you enjoy using. Close accounts you no longer use and perhaps open a new account with a service that you feel is a better fit for your business. **Visit again tomorrow for Tip#4** 3/23/2015 0 Comments How to Spring Clean Your Business Update and organize your contact list.
#2 - Contact lists. Go through your contact lists to make sure they are organized and up-to-date. This is a great opportunity to re-establish communication with those you haven't heard from in a while. Don't be afraid to delete those you have no intention of working with again.
**Visit again tomorrow for Tip #3**
3/23/2015 0 Comments How to Spring Clean Your Business Organize paperwork into 3 categories. Shred, store or keep
(Cont'd from 3/25/15)
#4- Piles of paper - Go through the stacks of paper in your desk and filing cabinet. Make three groups: what to shred, what to store and what to keep. Check with your bookkeeper about how long you need to keep receipts and invoices. **Visit again tomorrow for Tip #5**
3/23/2015 0 Comments How to Spring Clean Your Business Delete messages from your Spam, Sent and Trash folders With spring just around the corner, you're probably already making plans to clean out your basement or garage. But did you know the place that might need to biggest cleaning could be your business? Here are a five tips to help you become more efficient and organized by removing the clutter that can bog down your business. #1 -Email and files. If you use an email client such as Outlook, check your Spam, Sent and Deleted folders. They may contain hundreds of emails dating back years. These can take up valuable disk space ad slow down your system. Organize them by date, subject or sender, then highlight and delete the ones you no longer need Also look through your computer's folders for files or programs you no longer need or use. There are plenty of commercial applications that can easily do this for you. **Visit again tomorrow for Tip #2** |
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AuthorWelcome to our Blog. The Author is not an expert on the subjects posted on this blog and is merely sharing from either personal experience, articles or other networking sources. Content is intended only as useful tips and resources for business owners and all who visit this blog. Subjects will vary from time to time. We welcome comments and thank you for likes and shares. Archives
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