When I first started my business in the Mississauga Ontario community,I concentrated marketing my business solely online. Since I'm an online business coach and virtual services provider, it made perfect sense. However, it didn't take long for me to realize that I had overlooked another very effective option to market my business which provided a even faster and more profitable way to advertise my services and make new business connections right here in my local community. When you make connections with your local community, you get to be the expert in your community. You are that face that people feel they know because you live right down the street. You get to be the person in town that offers online services, training, and programs. People feel a connection to you because you come from the same place they do.
Local brands and businesses will be more likely to work with you – someone that knows their town and someone they can actually meet face-to-face. You don’t need to compete with the BIG names online because you have something they don’t – you live in the home town! You will start to make deeper connections and generate money quicker by targeting your local community than you can online. Now I'm not saying that you shouldn't have an online presence. In this day and age you need an online presence to be legit.
Here are a few tips on what you should do to connect with your local community
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